The Meta Pixel is a snippet of JavaScript code that allows you to track visitor activity on your website. It works by loading a small library of functions which you can use whenever a site visitor takes an action (called an event) that you want to track (called a conversion). Tracked conversions appear in the Ads Manager where they can be used to measure the effectiveness of your ads, to define custom audiences for ad targeting, for Advantage+ catalog ads campaigns, and to analyze that effectiveness of your website's conversion funnels.

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The Meta Pixel can collect the following data:

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  • Http Headers – Anything that is generally present in HTTP headers, a standard web protocol sent between any browser request and any server on the internet. This information may include data like IP addresses, information about the web browser, page location, document, referrer and person using the website.
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  • Pixel-specific Data – Includes Pixel ID and the Facebook Cookie.
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  • Button Click Data – Includes any buttons clicked by site visitors, the labels of those buttons and any pages visited as a result of the button clicks.
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  • Optional Values – Developers and marketers can optionally choose to send additional information about the visit through Custom Data events. Example custom data events are conversion value, page type and more.
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  • Form Field Names – Includes website field names like email, address, quantity, etc., for when you purchase a product or service. We don't capture field values unless you include them as part of Advanced Matching or optional values.
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7,103 건의 리뷰 기록에서, 저희 프리랜서( Meta Pixel Experts )에 대한 거래선 측의 평가는 별점 5점 만점에 4.93점입니다.
Meta Pixel Experts 분야 채용

The Meta Pixel is a snippet of JavaScript code that allows you to track visitor activity on your website. It works by loading a small library of functions which you can use whenever a site visitor takes an action (called an event) that you want to track (called a conversion). Tracked conversions appear in the Ads Manager where they can be used to measure the effectiveness of your ads, to define custom audiences for ad targeting, for Advantage+ catalog ads campaigns, and to analyze that effectiveness of your website's conversion funnels.

rn

The Meta Pixel can collect the following data:

rn
    rn
  • Http Headers – Anything that is generally present in HTTP headers, a standard web protocol sent between any browser request and any server on the internet. This information may include data like IP addresses, information about the web browser, page location, document, referrer and person using the website.
  • rn
  • Pixel-specific Data – Includes Pixel ID and the Facebook Cookie.
  • rn
  • Button Click Data – Includes any buttons clicked by site visitors, the labels of those buttons and any pages visited as a result of the button clicks.
  • rn
  • Optional Values – Developers and marketers can optionally choose to send additional information about the visit through Custom Data events. Example custom data events are conversion value, page type and more.
  • rn
  • Form Field Names – Includes website field names like email, address, quantity, etc., for when you purchase a product or service. We don't capture field values unless you include them as part of Advanced Matching or optional values.
  • rn
7,103 건의 리뷰 기록에서, 저희 프리랜서( Meta Pixel Experts )에 대한 거래선 측의 평가는 별점 5점 만점에 4.93점입니다.
Meta Pixel Experts 분야 채용

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    6 찾은 프로젝트
    Scale Shopify Sales via tiktok Ads
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    인증 완료

    My Shopify dropshipping store is ready for aggressive growth, and I’m now looking for an expert in TikTok Ads to drive profitable sales. I need someone who can build, optimise, and scale TikTok campaigns that turn ad spend into real revenue. The focus from day one must be on conversions and ROAS, not vanity metrics. You should be comfortable with TikTok Pixel setup, audience targeting, testing creatives, and scaling winning ads. Daily optimisation, creative testing, and performance tracking are essential. Deliverables: • Full TikTok Ads setup and campaign launch • Pixel integration and tracking optimisation • Ongoing optimisation and scaling strategy • Weekly performance updates with clear insights Acceptance criteria: consistent improvement in conversions and...

    $196 Average bid
    $196 (평균 입찰가)
    22 건의 입찰
    Run Meta Shopping Ads Campaign
    2 일 left
    인증 완료

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    $171 Average bid
    $171 (평균 입찰가)
    36 건의 입찰

    Our Shopify store needs three things completed within the next month: 1. Reliable conversion tracking Right now purchase events are not firing consistently. I want the Meta Pixel (and ideally GA4) to capture every sale, add-to-cart, and initiate-checkout event so we can bid with confidence. You may work directly through Shopify’s native integrations, Google Tag Manager, or custom scripts—whatever brings 100 % accuracy and passes the Meta diagnostics. 2. Meta ads rollout first Once tracking is solid, create and launch Facebook/Instagram campaigns aimed at the Jordanian market. Expect a full-funnel structure: prospecting, catalog sales, and retargeting. Creative assets and product feed are ready; I need the campaign architecture, audiences, and budget allocation set up, plu...

    $153 Average bid
    $153 (평균 입찰가)
    129 건의 입찰

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    $965 Average bid
    $965 (평균 입찰가)
    65 건의 입찰

    Fix Meta Purchase Event Inflation (GTM + Stape + Shopify) – NO REBUILD Description: I need an experienced tracking specialist to FIX (not rebuild) my current setup: Shopify → DataLayer → GTM Web → GTM Server (Stape) → Meta CAPI Current issue: Meta is over-reporting purchases compared to Shopify Likely duplicate firing or deduplication issue IMPORTANT (DO NOT IGNORE): Do NOT change Pixel ID Do NOT rename Purchase event Do NOT rebuild tracking Do NOT disconnect current setup Must preserve Meta learning phase Scope: Identify source of duplicate/inflated purchase events Fix event_id deduplication between browser + server Ensure only ONE purchase is counted per order Improve match quality (if needed) Check timing delays (optional if relevant) Requirements: Pr...

    $231 Average bid
    $231 (평균 입찰가)
    147 건의 입찰

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    $17 / hr Average bid
    $17 / hr (평균 입찰가)
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