web changes

Let me explain the philosophy and importance of my thinking; Please follow me: LOGO: this is our brand. make the .[login to view URL] as big as the rest of the logo. - under the logo place a counter of number of customers-10023 etc - change the 'we guarantee' back to orange and brown amd line up to edge of page. Everything must line up. - remove the header tab completely. completely! - draw a fading light grey line and start below VIDEO: 1. we want customers to be informed, amused, inspired and stay longer on the website, because the longer they stay the more they buy. That is why the video is the most important thing on the website. It must be 2x or 3x as big as it is now. I mean it. also make it look neat like this([login to view URL])but bigger. TOP LEFT:(use love insurance grey font and color to write; - remove apostrophes. your wheelie bins - ...(massive dots use the slider dots) Cleaned well!(exclamation) this phrase should be bigger than the 'your wheelie bins' and tucked under the video at a reasonable distance. This entire area is very important communication area. dont spare any space. just do it - replace the imagery of bins with the green truck; write under: 'we come after the council has emptied your bins to scrub and disinfect and deodorise your bins till they smell and look like the day they were made' this is a funny statemnt so make sure you use fun font(love insurance smaller font)use that same size or bigger. (PRICING PACKAGES): use the original text pls. 2. after being inspired to clean their bins, customers are immediately curious about the price of the service. That is why we need - massive prices on the tabs(3x the same size) - massive text telling them what they get for the money they pay - massive graphic/text combo telling them what they get as incentive for buying (like in that insurance website) - make the boxes longer but keep the old images an colors 3. what next: use the same text and font as 'pricing packages' as corrected above. put these inside its own box. underneath, write; - we will email you with a detailed explanation of your next step - we will then send you reminder emails every week so that you never miss a wash. - we will inform you by our weekly newsletter of any changes in schedules or council collection dates - we tell you how to access your freebies 4. WHAT PEOPLE SAY: Make that bin bag 3 times the size it is and 'what people say' must be above it not beside it. go back to the faint dry shady colors. this will be a flashing section with diferent peoples opinions. Use big faint light grey massive texts to write "they actually work out cheaper than doing it yourself, when you work out everything you get, These binblasters people are actually cheaper than everyone else"...Steve Toll(barclays bank staff) 5. Lets Talk Rubbish: this is the news feed on the right. place this inside its own box like the sign up sheet and use cool fonts to head it.(insurance website) Go for it! Many thanks Charles