If you are new to Marketo & Instapage, Marketo is an email automation tool just like Mailchimp, but more advance. Instapage is a simple landing page builder tool.
What is Munchkin?
It's basically a cookie that is stored on a user's browser by Marketo when they visit one of our Instapage landing pages (eg: [url removed, login to view]). This cookie stores all the page visit activity of the user anonymously, but we can identify this activity and link it with a user's profile on Marketo if they fill up a form. (Considering cookie is not cleared from browser)
What is required?
You can read more details here - [url removed, login to view] (Scroll down to section that says 'associateLead')
Happy to answer any questions and discuss further.
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