The project is based on dynamic approaches and built for both front-end and back-end layers. This was a web-based project and had features similar to OLX, but enables its users to avail certain type of memberships according to their plans and business usage. That lets users to post ads and videos for the sake of publishing, promoting or selling and purchasing too. This was also built in MVC4 a frame-work of , with the inclusion of HTML, JavaScript, JQuery, AJAX and JSON technologies.