Hello, thank you for considering my proposal, my name is Frank and I can help you get rapid & trustworthy user base quickly using Facebook, Instagram, Twitter platforms.
I have 2 years of media agency plan & buy experience. I manage a portfolio of B2B & B2C Technology, Government, FMCG & Luxury strategic key accounts to maximise client retention & digital campaign performances. USP is setting up collection ads with great precision.
Deliverable Timelines
- 3 working days for straight forward set up, 5 working days for complicated set up,
- 3 working days for straight forward PCR (post campaign report), up to 10 working days for complicated PCR
- Prefers to have excel sheet with clear post, budget, targeting, audience, ad copy & creatives properly named for efficient set up. UTMs are pre-determined by you & included in consolidated excel sheet.
Strategy
- objective - talk through and understand objective thoroughly. Set 1 campaign per objective.
- budget: set to campaign budget optimisation for first 2 weeks, identify winning ad sets, upwards bid adjustment to winning audience.
- targeting: based on location or personnas. Preferrably, 1 prospecting, 1 lookalike (matched audience), 1 retargeting (e.g. engaged with top performing video for more than 10 seconds), min. 3 audiences per campaign. can brainstorm for audience interests to maximise scalability and relevance.
- creatives - customised based on placements or same per ad sets depending on needs.