Design a Logo for Little Rooster Alarm Clock Vibrator Sex Toy

Product name: Little Rooster image: Rooster The product is an alarm clock vibrator that is worn in the underwear and wakes the user with gently increasing vibrations, i.e. a high end, innovative sex toy. The winning logo will focus on the attributes of the product rather than that it is a sex toy. So no winking roosters, no knowing looks, no strip-joint imagery. Key words: Reliability, trustworthiness, quality, innovation, pleasure, fun. Product personality: This is a fun product, but not a gimmicky product. It has a number of very high quality specifications - for example, it is silent, it is beautifully packaged, comes with a one year guarantee, the shape is exceptionally functional, it works very well and is very reliable. The logo should convey all these things - quality, reliability, fun. The logo needs to distinguish itself from the many gimmicky, low quality, throw-away products in the sex toy market. For example, Little Rooster is not jokey - if it has a sense of humour, that sense of humour is similar to Absolut Vodka, say. Gender: currently the product is only for women, but the logo should appeal to women who want to buy it for themselves or as a gift; and to the men who want to buy it as a gift for a friend or a partner. Future products will be aimed at both men and women, so the winning logo will be extendable to products for men. Youth/age: the image does not need to be youth-focused, though the product itself is new, modern, innovative, empowering. Colour: black on white. Other information: the winning design will very probably a black line drawing on a white background, with a version with the words 'Little Rooster' as part of it. The logo will be printed on the product, on screen (laptop, tablet, phone) and on packaging. The winning design will be simple and impactful - very probably a small number of strong lines. Usages: Logo on website, logo on packaging, logo on product. Logo on website and packaging will include the name with the image Logo on the product should have only the image (or possibly part of the image, e.g. the head). If the logo on the product only has e.g. the head, then it needs to be clearly the same logo as the full logo. Logo on the website and packaging will be up to 10 cm square (normally about 5 cm high). Logo on product needs to be under 1 cm square. More information at littleroosterstore.com. Note that the website is being redesigned for more impact around clear, impactful images. The font is very likely to remain Helvetica. If any of this is unclear, please ask and I will clarify!